Facebook is pivoting to baseball

  • Facebook is pivoting to baseball

Facebook is pivoting to baseball

Arizona Diamondbacks' Paul Goldschmidt rounds the bases after hitting a three-run home against the Colorado Rockies during the first inning of the National League wild-card playoff baseball game, Wednesday, Oct. 4, 2017, in Phoenix.

The deal was unanimously approved by the 30 teams. "It is a major creative step forward in serving our diverse, passionate community of fans, who will enjoy a uniquely interactive experience watching our games on Facebook each week".

Those sources also say that Facebook may have paid as much as $30 to $35 million for exclusivity rights, which could end up paying dividends for the social media giant.

It's the first time a major USA league has agreed to show regular season games exclusively on Facebook, which has been building a portfolio of live sports.

MLB Network will produce the games, ensuring TV-level quality of production.

Facebook's selection will come from among the nine games per season teams can lose from their local telecasts to national video partners, which include Fox and ESPN. All of them will be weekday afternoon games.

The move marks the first time that one of the major United States professional sports leagues has agreed to have regular season games distributed only on Facebook. The first Facebook-streamed game will feature our own Mets playing the the Philadelphia Phillies at Citi Field on Wednesday, April 4.

In November, the company was said to be looking to hire an executive to negotiate the acquisition of other broadcasting rights for sports leagues.

With 1.4 billion active daily users, the world's biggest social network is also still growing, in contrast with conventional TV networks that have been losing viewers and advertising.

The league also announced that Facebook will stream a matinee on April 11 between the Milwaukee Brewers and St. Louis Cardinals as well as an April 18 matchup between the Kansas City Royals and Toronto Blue Jays. The action gets under way on April 4 at 1:10 p.m. Fans will be able to watch games on their mobile and desktop devices that have been designed for more immersive viewing, sharing and interacting consistent with the social media platform.