Ochoa gets own Barbie for International Women's Day

  • Ochoa gets own Barbie for International Women's Day

Ochoa gets own Barbie for International Women's Day

With more and more mothers anxious about the type of role models that the popular culture throws up for their daughter, Mattel is taking this step of creating 17 new dolls to honour real-life women achievers and role models through its one-of-a-kind commemorative Barbies under their Shero programme.

In a new line of Barbies called simply "Inspiring Women", Mattel has created dolls in the likeness of artist Frida Kahlo, aviator Amelia Earhart and mathematician Katherine Johnson, whose story was celebrated in the 2016 film Hidden Figures.

Plenty of professional golfers have their own bobblehead, but they've got nothing on Lorena Ochoa, who is getting her very own Barbie in honor of International Women's Day on March 8.

Even Wonder Woman director Patty Jenkins took to Twitter and expressed her joy.

The dolls were launched in light of International Women's Day representing 14 "Sheros" of various professions, ethnicities and backgrounds.

The new dolls however keep the unrealistically thin and lean proportions of a classic Barbie doll.

As part of the #MoreRoleModels campaign, Barbie also shared a video on YouTube which features some of the women with their dolls.

Princess Shuri, played by the breakout star Letitia Wright, has received plenty of praise for being a role model for young Black girls to look up to on the big screen.

The Frida Kahlo doll joins the new "Inspiring Women" line alongside Amelia Earhart and Katherine Johnson.

She said, "I am so excited and honoured to be Barbie's first ever UK Shero and the first ever boxer Barbie..."

Barbie's new line is inspired by modern-day role models. Mattel's ad in 2015, about girls' role playing with their favourite Barbie, showed the company's intention of moving away from stereotyping.

Preston cites the Glam Masters host's many firsts, including being the first transgender person to be nominated for an Emmy and the first transgender person to cover mainstream magazines, such as Time and Cosmopolitan, in making his argument.