Vuzix targets mass market with new Blade AR glasses

  • Vuzix targets mass market with new Blade AR glasses

Vuzix targets mass market with new Blade AR glasses

The first augmented-reality glasses with Amazon's Alexa voice assistant will be shown next week at CES in Las Vegas - manufactured by a 75-employee company rather than the e-commerce giant's growing devices division.

However, in most cases, consumers inevitably have to leave Alexa behind because they have to go do annoying human stuff that requires work and actually going places like the office. Alexa will let you control plenty of smart home devices with your voice.

An Amazon spokesman has said that they are; "excited about the potential of the glasses and the ability to bring Alexa to customers in a new way".

Alexa, what am I looking at?

One of the most intriguing products to watch with Alexa will be the Vuzix Blade AR Smart Glasses that just might give life to a smart-glasses product category that -with Google Glass - garnered attention a few years back but has failed to get anywhere with consumers.

Vuzix targets mass market with new Blade AR glasses
Vuzix targets mass market with new Blade AR glasses

Amazon are of course eager to have Alexa integrated with as many smart devices as possible, so smart glasses and head-mounted displays (HMDs) are the next logical step. In typical Vuzix fashion, there's a floating screen running Android, offering visual assistance to your voice commands. Just ahead of CES on Friday, Amazon announced the Alexa Mobile Accessory Kit toolkit. Brilliant is a touchscreen that replaces your light switch and has Amazon's assistant Alexa built in. Other interested developers can sign up here before the kit is made broadly available by summer 2018.

Amazon has already said that Bose, Jabra, iHome, Beyerdynamic, Bowers & Wilkins, among others, plan on adding Alexa to various Bluetooth audio devices in the coming months.

To use the features of Vuzix's AR glasses, Amazon says owners should be an Amazon subscriber first. The idea behind the specs, which resemble sunglasses, is that you'll pair them with a smartphone you can leave in your pocket and purse. That includes stock prices, sports scores and weather data.

It's worth noting that Amazon and Apple aren't the first ones to bring AR glasses to the market.