Taylor Swift's 'Reputation' is 2017's biggest U.S. album debut

  • Taylor Swift's 'Reputation' is 2017's biggest U.S. album debut

Taylor Swift's 'Reputation' is 2017's biggest U.S. album debut

Nielsen Music and Billboard report that the album is Swift's fourth project to sell more than a million copies in a week.

The album's 1.216 million sales start is the largest week for any album since the week ending November 26, 2015, when Adele's 25 debuted with a Nielsen Music-era one-week record of 3.378 million copies.

Put on your surprised faces: Taylor Swift's sixth album, Reputation, sold 1.238 million equivalent album units (1.216 million of those were traditional album sales, as Reputation has yet to hit streaming services) its first week out, according to Billboard.

Taylor Swift's Reputation has become the biggest-selling album of the year in the U.S. in a single week, with 1.23m sales.

Elsewhere, Reputation landed at Number 1 in a further nine countries, including Australia, where it dethroned P!nk's Beautiful Trauma. Her albums "Red" and "Speak Now" each sold 1.21 and 1.05 million copies when they released in 2012 and 2010, respectively.

Taylor Swift's Reputation album has soared to Number 1 in America with huge opening week sales.

Of Reputation's starting sales sum of 1.216 million, the set sold 709,000 digital albums in its first week - the third-largest sales week for a digital album in Nielsen Music history. It is also the tenth biggest debut week since Nielsen began tracking.

Taylor Swift's albums are under fire.

Taylor Swift did business in a very attractive manner by choosing a way that is kind of very old-fashioned as the album was not made available on streaming services to download them, so the public had to buy the album hard copy Cds or download the digital fading format instead.