BAT battered after U.S. call for nicotine reduction

  • BAT battered after U.S. call for nicotine reduction

BAT battered after U.S. call for nicotine reduction

New smokers create an addiction to "low tar" cigarettes as fast and easy as normal cigarettes.

It's not the nicotine in cigarettes that causes lung cancer and lung disease, but rather the other chemicals released from burning tobacco, he said.

In announcing its plan, the Food and Drug Administration said tobacco use remains the leading cause of preventable disease and death in the United States, causing more than 480,000 deaths every single year.

But the FDA could not provide any quantitative information on what levels of nicotine would be considered safer or "non-addictive" when asked by Laboratory Equipment. "With a mountain of science and evidence supporting our Very Low Nicotine products, 22nd Century stands ready to partner with the FDA - and with any Big Tobacco companies that are truly committed to improving the health of American smokers".

If cigarettes are no longer addictive, "we can take a more balanced approach to some of the newer innovations that might have the potential to help current combustible cigarette smokers transition off combustible cigarettes and on to products that might be less harmful", Gottlieb said.

The Food and Drug Administration is the federal agency that regulates cigarettes, and it has been working to limit how companies can advertise cigarettes to children and require labels that state upfront how risky the products can be.

This would be just the first step in a sweeping review of the tobacco industry's regulations by the agency, with the goal of encouraging the development of new products that are less risky than cigarettes. It is delaying for several years a major regulation that affects cigars and e-cigarettes, including flavoured vaping products that studies have shown are especially enticing to the American youth.

For more on smoking's harms, visit the U.S. Department of Health and Human Services. Big Tobacco players are going to need a plan of action to navigate this changing regulatory landscape and 22nd Century Group has the proprietary technology to make it happen.

"Importantly, we expect the FDA will encourage continued RRP innovation with the goal of increasing adoption of these products - a huge positive for MO [Altria Group] and PM [Phillip Morris International]", said Bonnie Herzog, managing director of Wells Fargo Securities.

According to Greg Conley, president of the American Vaping Association, 99 percent of vape products now available would have been banned next year if the 2018 deadline remained in place.

"There is no reason to allow these products to stay on the market while developing and implementing the comprehensive strategy Dr. Gottlieb outlined today". "This is by no means a flawless fix".

In his first speech to the staff at FDA in July, newly confirmed FDA commissioner Scott Gottlieb, MD, had singled out smoking cessation as a mission that could have the most impact to prevent illness and mortality.